Shawn ButlerSep 12, 20173 minHow Do You Find New Clients?"How do I find new clients?" is one of the most common questions asked by ad agency owners and biz dev professionals. And here are
Shawn ButlerSep 1, 20173 minGuaranteed ResultsIt's human nature to want guaranteed results. And if you're buying a sandwich, a car, or a piece of IKEA furniture, it's absolutely...
Shawn ButlerJul 19, 20171 minRule #1 of MarketingRule #1 of Marketing is "Marketing to Everyone is Marketing to No One." This means that if your target audience is something vague like...
Shawn ButlerJun 21, 20171 minStop Wasting Money on Bad MarketingWouldn't it be nice if every minute and every dollar of your marketing and business development efforts were spent EXCLUSIVELY to reach...